Articles by Troy

Adapt Or Die

 

As an industry, we all need to adapt or die. We must bring our entire team along with us to be successful. Whether you are an Agency Owner, a Broker, a Firm, or even a Carrier- we must earn the right to put more products and services in to every household we serve.

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Discussion Partner Study Groups

 

We are pleased to announce the addition of several private Carrier study groups this month. We are also adding a new industry study group open to the general public in July.

If you would like more information please email: [email protected] I can connect you to one of our leaders here at Korsgaden International to...

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The Customer Is Emboldened

 

Today's customers are emboldened. They have a higher expectation of the sales and service experience. In the "old days" they would allow you a few. Today, they want everything "now". Our interactions, processes and systems must be delivered at light speed. At the same time it must be personalized and meaningful. Simply put- it's not negotiable...

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Times Have Changed

 
The whole experience for the customer has changed. Everything is being turned upside-down in the insurance and financial services industry. Why? Because the customer has the keys to the kingdom- and has a higher expectation for service and sales. Changing your business model to meet customer expectations is not an option. Our first step to...
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AM Best News Article Interviewing Troy Korsgaden

AM Best Review Magazine released an interview with Troy Korsgaden. Embedded in this 3 minute read is a video blog with Troy discussing Specialization. Today everything is moving so quickly, and you can't be an expert at everything. We want to be, but as a generalist, you just never can learn everything.


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Build Your Value Proposition Around What Customers Want

There was a time when tradition and longevity in the market were hallmarks of success in the insurance industry, and carriers had complete control over every step of the purchasing cycle.

But today, agility, innovation and transparency are the characteristics of the market leaders. These traits enable companies to thrive as our business is...

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