Articles by Troy

Position Yourself To Win By Showing Up

 

Position yourself to win by showing up under the right conditions.
The right conditions are:

  1. Your customers and prospective customers know exactly why they are meeting with you.
  2. Your customers and prospective customers need & desire the Service/Advice/Product Solutions you have to offer.

Of course there might be other factors to consider....

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Business Growth and Profit

 

Reghan Brandt and Troy discuss Business Growth & Profits on The Insurance Chatter podcast.
It all boils down to the advisor using the new tools available to meet the customer on their terms. Not ours!
In this clip from the podcast, Troy explains "this is the greatest time to be in our business!"
If you put the customer first... not the money...

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FINSECA Multiline Corner Article

FINSECA just released its latest magazine issue. Troy's Multiline Corner was included. This month's subject is on time management. This topic is always at everyone's "top of the priority list" for personal and business improvement.

#NeverStopLearning #PersonalDevelopment #BusinessDevelopment #KorsgadenLearningAndDevelopment #InflectionPoint...

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Discussion Partners Are Bigger and Better

Discussion Partners sell more: more volume, more premium…more everything. Why? They’re selling what the customer needs. Their retention is also better. Instead of merely thinking of one line of coverage, think about the customer. How do they buy? They buy from people they know and trust. While you do have transactional people in...

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Utilize Everything You've Got

 

Utilize everything you have at your disposal before adding and expanding new capabilities. It is human nature to desire the "latest and greatest". Assess all of your systems and processes to meet current customer needs. Create a priority list and execute to leave no stone unturned. This takes great discipline and resolve. Technology is one...

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Field Leaders Make A Difference

When I first started my career as an agency owner back in 1983, I was young and eager, but didn’t have a lot of industry knowledge. Fresh out of career school, I was fortunate to have had a District Manager who took me under his wing. He was a mentor, a friend, a coach, a cheerleader, and, when needed, an authoritarian. I can say, without...

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